Athletics News

Bill Scholl Promoted To Associate Athletic Director

Aug. 12, 2002

NOTRE DAME, Ind. - Bill Scholl, assistant athletic director for marketing for seven years and executive director of the Notre Dame National Monogram Club since March, has been promoted to associate athletic director in the University of Notre Dame athletic department.

The '79 Notre Dame graduate will continue in his role with the Monogram Club, in addition to overseeing athletic department promotion and marketing efforts and helping oversee corporate relationships.

Scholl and other senior athletic administrators are combining to absorb the responsibilities held by Bubba Cunningham, who recently left his position as associate athletic director to become director of athletics at Ball State University.

Scholl previously served four years as Notre Dame's director of ticketing and marketing following three years as athletics promotions manager. He will continue serving as the administrator for the Irish baseball team.

As the promotions manager at Notre Dame, he greatly expanded the horizons of Notre Dame's Olympic sports profile. Scholl was responsible for developing and implementing marketing and promotions plans for all athletic events. His activities included coordinating special events, giveaways, clinics, group nights and other general functions that broadened the community's awareness of Notre Dame's Olympic sports.

The former director of financial development for the 1987 International Summer Special Olympic Games, Scholl served in the same position for one year at South Bend's Logan Center which offers services to persons with developmental disabilities. He also spent five years with the Juhl Advertising Agency in Mishawaka.

While working for Special Olympics, the South Bend native was responsible for raising a $4.8 million budget from national and local corporations, foundations, governments, special events and the general public. Through his efforts, the final amount raised for the '87 Games was in excess of $8 million.

In June of 2000, the Notre Dame National Monogram Club awarded him an honorary monogram. Born Sept. 2, 1957, Scholl is a 1979 Notre Dame graduate. He and his wife, Julie, have three children, Michael, Stefanie and Kelly.

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