Associate athletics director Jim Fraleigh, a former Notre Dame student manager, is in his 22nd year as a member of the Irish athletics department staff. Fraleigh manages the corporate marketing, sponsorship and promotional efforts for Notre Dame athletics and also serves as the sport administrator for the men's basketball team, assisting director of athletics Jack Swarbrick in that regard. He also is responsible for growing commercial revenue opportunities and the associated marketing aspects of events held in several athletics facilities, including Notre Dame Stadium, Purcell Pavilion at the Joyce Center, Warren Golf Course and the Compton Family Ice Arena. In addition, he represents athletics on the University's corporate governance and licensing committees. From 2004-10, Fraleigh's primary role within the department has been as executive director of the Notre Dame Monogram Club. The Notre Dame Monogram Club is an organization of Irish student-athletes, student managers and cheerleaders who have earned monograms during their year's at the University through participation in one or more of its intercollegiate sports. Prior to being named executive director of the Monogram Club, Fraleigh spent 2001-2004 as assistant athletic director for community relations and ticket operations - following one year as assistant athletic director for ticketing and marketing. Prior to that, he served the previous three years as director of ticketing and marketing from 1998-2001 and for five years he was Notre Dame's manager of sports marketing. He previously had directed the athletic department's ticketing and parking functions while assisting in the development and maintenance of corporate and community relationships and overseeing the department's courtesy car program. He also has represented Notre Dame on the Executive Committee of the Sports Management Institute. Fraleigh, a 1988 Notre Dame graduate with a degree in accounting, returned to his alma mater in 1990 to spend a year as an assistant in the sports marketing and ticket offices. He later was events manager of the Joyce Center - directing summer camps and financial aspects of the Varsity Shop - and in 1991, he was named sports marketing manager, where he was responsible for marketing activities that included the coordination of promotions and game presentations for all varsity sports. Prior to returning to Notre Dame, the Vernon, Conn., native spent two years with Coopers & Lybrand in Hartford, Conn., as both a staff accountant and a human resource specialist. He and his wife, Jody, have three sons: Brendan, Casey and Riley. |
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